Hey Kenrick,
Its easy to forget the power of words sometimes - especially in the heat of battle.
One that I am consciously looking to eliminate from my vocab is basically.
Its a shocker - I am at the point when I can recognise when I say it.
The posts are great - keep them coming - am working on being over for the January event.
Regards,
John

Yes, and add to that the words, honestly and obviously. Honestly being the worst of the two.

Why honestly? Those that are honest don't need to say they are - they just are. And when you say it, it begs the question, "so what you're saying is honest about this issue, but is this an unusual thing for you to do, to be honest? Are the times you've brought this up in the past, or will in the future, not necessarily honest?

Food for thought.

Hey Kenrick,

Great post! I really like your take on those dangerous
words. Here's how I strategically and profitably use
them:

1) But: You can hire a cheap copywriter, but you'll
get what you pay for. Pay peanuts and you get monkeys.

2)Might: You MIGHT do that if you don't mind spending
134% more on this project.

3) If: If you don't mind having less than 2% return on
your mailing, you might want to use that
approach/angle. It's your call.

4) Try: You might try to use image advertising
[agency], but here are the facts: positive [get your
name out there], negative [spend a lot of money],
negative[no measurable roi] and negative [feeling as
being ripped off]

Just some stuff off the cuff.

Warmly,
Jack

Jack - this is real good. You showed an advanced way to incorporate these words into your work.

I believe that it's easier for a person, as they're learning, to eliminate these 4 (8) words from their vocabulary as that will give them a jump in more clear and congruent communication. Then as their skill grows, begin adding them back in strategically like you demonstrated.

Good stuff Kenrick. Thanks for being generous with your knowledge.

You're welcome, Mike. I'm glad you are enjoying the articles.

Btw, we just put a voting system onto the blog. Check it out. Under the title of the blog post, you'll see stars. Hover your mouse over the stars and click on the number of stars you think the post deserves.

Great post! I really like your take on those dangerous
words. Here's how I strategically and profitably use
them:

1) But: You can hire a cheap copywriter, but you'll
get what you pay for. Pay peanuts and you get monkeys.

2)Might: You MIGHT do that if you don't mind spending
134% more on this project.

3) If: If you don't mind having less than 2% return on
your mailing, you might want to use that
approach/angle. It's your call.

4) Try: You might try to use image advertising
[agency], but here are the facts: positive [get your
name out there], negative [spend a lot of money],
negative[no measurable roi] and negative [feeling as
being ripped off]

Just some stuff off the cuff.

Warmly,
Jack

Thanks Kenrick

ALL the Best!
Bill

I've also heard that BUT is an acronym "B___ Ugly Truth."

Scott

I forgot about the pitfalls in using these words in conversations.
Thank you for the reminder.

Great Stuff!

Harve